E-commerce

See which customers keep ordering. Every order joined on their email

Atlas imports your full Shopify order history and puts each customer's orders on one record, so you can see who orders again, how soon, and what each customer has spent in total.

We'll match your five latest sales to the ads that made them, or you don't pay.

One customer's record, Annika L., joined from every Shopify order placed with her email address. Her first order, #4127, was a pour-over starter kit for $58 on February 14. She ordered again 30 days later, on March 16 (two bags of Ethiopia Guji, $36). Her third order came 35 days after that, on April 20 (a burr grinder and a bag, $112), and her fourth another 35 days later, on May 25 (three bags, $54). Four orders, 33 days apart on average, $260 in lifetime value.

Your funnel

Each shopper counts once, from product page to second order

Define each stage from events you already have: viewed a product page, added to cart, clicked checkout, placed an order, ordered again. Atlas counts people, so a shopper who added to cart on four visits is still one shopper, and each drop shows at the stage where it happens.

A five-stage funnel over the last 90 days: 61,400 people viewed a product page, 5,870 added to cart, 3,020 clicked checkout, 1,742 placed a first order and 391 ordered again. 2,850 left their cart without checking out, 1,278 left at checkout and 1,351 have not ordered again.

Where it leaks

Three ways a store's reports lose track of its customers

  1. Ad dashboards stop counting after the first order

    Meta and Google count the purchases inside their attribution window, so a customer who reorders for months looks the same there as one who bought once.

    Atlas joins every order placed with the same email into one customer, so lifetime value and repeat purchase sit in your reports beside revenue.

  2. Meta and Google both claim the same order

    Each platform counts the order in its own dashboard, so your ad reports can add up to more orders than your store took.

    Atlas imports each platform's spend and reported numbers next to your Shopify orders, so you can check their totals against the orders you actually took.

  3. A sync that misses orders doesn't tell you

    When an import drops orders, your totals just come out low, and nothing says which ones are missing.

    Atlas imports your full order history, and an import that couldn't fetch everything is marked incomplete on Data Health.

Your stack

Works with the tools you already run

Connect them on the setup call and add the Atlas pixel to your store. Your ads, emails and checkout keep running as they do now.

The guarantee

We'll match your five latest sales to the ads that made them, or you don't pay

Before you sign anything, Atlas runs on your real data. Name your five most recent orders on the setup call, and we show you the customer behind each one and every order on their email.

Questions

What store owners ask us

  • Yes. Every order placed with the same email joins one customer, so each customer's record holds every order they've placed and what they've spent in total. Repeat purchase sits in your reports beside revenue and refunds.

Bring your five latest orders

We'll show you the customer behind each one, how often they've ordered and what they've spent.